Level

Basement & foundation sales recruiting

Hire basement and foundation inspectors who diagnose the problem and close the repair.

Level helps basement waterproofing and foundation repair companies hire field inspectors (the sales role) who turn more inspections into signed repairs, and the sales managers who lead them. We check each rep's close-rate history, pay history and references before you meet them.

Foundation InspectorsSales Managers
Foundation inspector explaining a repair to a homeowner in a basement

The roles

Who we recruit for waterproofing companies

In waterproofing and foundation repair, the salesperson often carries an inspector title. They diagnose first, then sell the fix.

Foundation inspector shining a flashlight on a foundation crack for a homeowner
Closer

Foundation Inspectors

Inspects the basement, crawl space or foundation, explains the problem clearly without scaring anyone, presents repair options and closes.

Steps of hiring

From the brief to a rep running your leads.

  1. Step 1

    Tell us who you need

    Trade, territory, lead sources, average ticket and your pay plan. A short call or a two-minute form.

  2. Step 2

    We headhunt closers

    We go after the top reps at the strongest companies in your trade and market, people with a proven track record, and make the case for joining you.

    1,000+sales placements made

  3. Step 3

    We check the numbers

    Close-rate history, pay history and references, all checked before anyone reaches your shortlist.

    Within 7 daysto your first candidate

  4. Step 4

    You interview and hire

    You meet the shortlist and make the call. You pay only when you hire.

    21 daystypical time to hire
    60 daysfree replacement guarantee

Vetted on numbers, not résumés

How we screen waterproofing sellers

Every hire should pay for itself many times over. So before a rep reaches your shortlist, we check three things.

01Verified

Close-rate history

How often they actually close, checked against their history.

26.9% national in-home close rate

across 53,389 recorded consultations

02Verified

Pay history

Commission statements or W-2s that back up what they say they sold and earned.

$750/week training pay at one large company

what we check their pay history against

03Verified

References

We speak to people who worked with them to confirm how they sold, how they treated customers and why they moved on.

1,000+ placements

made with the same checks

How a shortlist gets built · a typical search

  1. 300+

    Headhunted

    Top reps at the strongest companies in your trade and market, contacted directly.

  2. ~25

    Close rate and pay checked

    Close-rate history and commission statements or W-2s that back it up.

  3. ~10

    References checked

    People who worked with them confirm how they sold and why they moved on.

  4. 3-5

    On your shortlist

    The few who clear every check. You interview and decide.

  1. 01300+

    Headhunted

    Top reps at the strongest companies in your trade and market, contacted directly.

  2. 02~25

    Close rate and pay checked

    Close-rate history and commission statements or W-2s that back it up.

  3. 03~10

    References checked

    People who worked with them confirm how they sold and why they moved on.

  4. 043-5

    On your shortlist

    The few who clear every check. You interview and decide.

Benchmarks

What good looks like in basement waterproofing

No one publishes waterproofing close rates or tickets yet. These are the closest numbers, from in-home sales across trades.

Verified before you meet them

We verify each rep's own number on these before you meet them, from their close-rate history and pay history, and confirm it with reference checks.

Close rate, windows & doors (for comparison)29.1%
Close rate, Midwest (all home improvement)31.1%
Close rate, West (all home improvement)27.2%
Close rate, Northeast (all home improvement)24.3%
Close rate, South (all home improvement)23.3%
Average across home improvement:26.9%

Close rates: Siro, Apr-Aug 2026.

+7.4–11.3%
How far top reps beat their company's median
31.1%
Midwest close rate, the highest region
1-2 years
Sales experience one large company asks for

Pay plans

How waterproofing companies pay inspectors

  • Training pay, then commission

    One large company advertised $750/week during a 3-week training class, with company leads and no cold calling. Commission after that.

  • Base plus commission

    A base gets experienced sellers from other trades through the months it takes to learn diagnosis. Decide up front when the base steps down and what they have to sell to replace it.

  • Draw against commission

    An advance against future commission, so a new inspector can get through training and the first slow weeks.

Pay reality

What waterproofing inspectors earn

What W-2 sales reps at foundation and exterior contractors earn. No waterproofing-only figure exists.

Not in these numbers

Note

Commission-only 1099 reps. Top earners make more.

Basement waterproofing rep showing a homeowner a damp carpet corner

Total annual pay (base + commission)

10th $37,700Median $69,99090th $136,100

BLS, May 2025

The cost of waiting

An empty sales seat isn't free.

Your numbers

Example values

Revenue walking out the door

$24,210/ week

Over 8 weeks

$193,680

2.7 jobs a week

Gross profit lost

$77,472

at a 40% margin

leads × close rate × ticket = weekly revenue

  • Only home service sales roles
  • Close rate, pay history and references checked
  • You pay only when you hire
  • Free replacement if they don’t perform in 60 days

When to hire

Hire before the spring thaw

Water shows up with snowmelt and spring rain. The inspector you hire in winter is ready when the calls start.

  • Busy seasonSpringKeep up. A homeowner with water on the floor won't wait a week for an inspection.
  • Steady seasonSummerSummer storms keep the calls coming.
  • Steady seasonFallFall rain, and homeowners fixing problems before winter.
  • Slow seasonWinterPrepare. Time to learn diagnosis and run real inspections before the thaw.

Leads going unrun right now?

See what an empty seat costs

Multi-location & private equity

One hiring standard across every branch.

Acquisitions add territories faster than branch managers can staff them. Level runs the same checks, close rate, pay history and references, on every seat in every market, so a rep in Phoenix clears the same bar as a rep in Charlotte.

41.3%
HVAC deal volume that was PE add-ons, July 2026
17 to 56
PE-backed roofing platforms, 2023 to 2024
5-10 reps
Team size where most companies add a sales manager

Results

Owners, in their own words.

Basement waterproofing company owner outside a job siteBasement Waterproofing

Foundation and waterproofing inspector

Owner, basement waterproofing and foundation repair company · St. Louis, MO

Example
22 days
brief to accepted offer
2 months
to clear the inspection backlog

A waterproofing company's inspections were booked out two weeks after a wet spring, and homeowners were calling competitors.

We headhunted an inspector with 5 years at a large foundation repair company, known for explaining problems plainly and a low cancel rate.

Because he already knew diagnosis, he was running inspections alone after a short product training, and the backlog cleared within two months.

Owner shaking hands with a new sales rep in front of the company vans

Working with Level

Simple terms. You pay when you hire.

We've made 1,000+ sales placements. Our team supports you through the whole process, so hiring a great rep takes less of your time.

  • You pay only when you hire

    A one-time placement fee per hire, and nothing upfront to start a search. We quote the fee for your seat on the first call.

  • Free replacement within 60 days

    If the rep is let go for performance within that window, counted from their first day, we find you one replacement at no extra cost.

  • Field sales roles only

    We focus on reps who run appointments in the home, the managers who lead them and the canvassers who book them. Every hire joins your company directly.

FAQ

Hiring waterproofing sales reps: questions owners ask.

  • Is a foundation inspector a sales job?

    Yes. The inspector diagnoses the problem and sells the repair. One large company posts it as outside sales and calls it field inspector internally.

  • What do basement waterproofing sales reps earn?

    There's no waterproofing-only figure. W-2 sales reps at foundation and exterior contractors earn a median $69,990. Big earnings numbers in job ads are what companies advertise, not what reps earned.

  • Where do good inspectors come from?

    First from other waterproofing and foundation companies. The best inspectors are employed and doing well, so we headhunt them. After that, from other diagnose-then-sell work like pest control, roofing and home inspection. One large company asks for 1-2 years of sales experience, with commission or in-home sales a plus.

  • Do inspectors need construction experience?

    Not necessarily. That same posting asked for sales and in-home experience, not construction. You can teach diagnosis to a good seller if your training is solid.

  • How do you check an inspector's numbers?

    We verify close-rate history, check pay history against commission statements or W-2s, and run reference checks. Ride-alongs and role-plays are yours to run.

  • How fast can you fill an inspector seat?

    We aim to have a first candidate in front of you within 7 days of onboarding and getting your job description. A typical hire takes 21 days. Both vary by role and market, and on how much training you provide in-house.

Related

Other trades

Don't see your trade? Book a call and we'll tell you straight if we can fill the seat.

Get inspectors on your waterproofing leads.

How it worksGet reps