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Home improvement commission

How home improvement companies pay in-home reps

Window, door, siding, bath, kitchen and basement companies sell in the home, often on a one-call close. The rate gets the attention, but when commission is earned matters as much.

Pay models

Six plans, worked through.

Round hypothetical numbers on ordinary-looking jobs. They show how each plan behaves, not what you should pay. Try your own in the commission calculator.
  1. 01

    Percent of sale

    A rate on the sold price. Pro Remodeler's range is 6-12% of the sale, depending on company, product, lead quality and sales support. Remodelers Advantage puts remodeling work lower, at about 3-6% of sold revenue.

    Fits
    One-call-close product sales with a published price book.
    Watch for
    The rate alone says nothing about discounts or cancels.
    Two jobs, one rateExample
    Window job sold
    $9,000
    Commission at 9%
    $810
    Bath conversion sold
    $16,000
    Commission at 9%
    $1,440

    Same rate, very different checks. On this plan the ticket does most of the work.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

  2. 02

    Sliding scale by price

    Remodelers Advantage's version pays full rate only at full price and less as the price drops, so a rep can't give away your profit to close.

    Fits
    Any company that lets reps negotiate at the table.
    Watch for
    Publish the price book the scale runs on, or the scale is a guessing game.
    A bath sold at list, then at a discountExample
    Rate at list price
    10%
    Rate up to 5% off list
    8%
    Rate more than 5% off list
    6%
    Sold at list, $16,000
    $1,600
    Sold 8% off list, $14,720
    $883

    The rep gave away $1,280 of price and gave up $717 of their own commission doing it.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

  3. 03

    Base plus commission

    A salary plus a lower rate. Remodelers Advantage calls base plus commission the most common and usually the best choice for a first hire. Bath Planet of Metro NY advertised $100k/yr + commission + bonus for an in-home bath design consultant.

    Fits
    First hires, and design consultants on long remodel sales cycles.
    Watch for
    Set the base to cover the ramp, not to replace selling.
    A design consultant's yearExample
    Base salary
    $45,000
    Sold in the year
    $900,000
    Commission at 3%
    $27,000
    Total pay
    $72,000

    The base covers the slow months; the commission still pays for results.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

  4. 04

    Draw against commission

    An advance repaid out of commission. Remodelers Advantage suggests a draw during the ramp, since a new remodeling salesperson typically makes first sales in 3-6 months. See draw against commission.

    Fits
    New hires during the ramp.
    Watch for
    Cap how long the draw runs and how big the balance can grow.
    A new rep's first quarter on a recoverable drawExample
    Monthly draw
    $4,000
    Month 1 commission
    $1,500
    Month 2 commission
    $3,000
    Balance owed after month 2
    $3,500
    Month 3 commission
    $8,000
    Paid in month 3, after repaying
    $4,500

    On a non-recoverable draw, the $3,500 would have been written off instead.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

  5. 05

    Training pay, then commission

    Groundworks advertised $750/week in training pay for its field inspectors during a mandatory regional class, with company-generated leads afterwards. The idea: pay for the learning, then pay for the selling.

    Fits
    Basement and foundation companies with company leads and a set inspection process.
    Watch for
    Put the switch date and the commission plan in the offer letter.
    An inspector's startExample
    Three weeks of training at $800 a week
    $2,400
    First month on commission: $50,000 sold at 8%
    $4,000

    The switch from training pay to commission is a date, written into the offer.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

  6. 06

    Milestone pay, net of cancels

    Remodelers Advantage's advice: tie payouts to the project's payment milestones, so the rep is paid roughly as you get paid. One-call-close sales can also cancel, and the FTC Cooling-Off Rule gives buyers 3 business days on most sales made in the home.

    Fits
    Remodelers with deposits and progress payments, and one-call companies with cancels.
    Watch for
    Tell reps exactly which payment triggers which part of their commission.
    A kitchen, and a month of window salesExample
    Kitchen sold for $40,000, commission at 5%
    $2,000
    Paid at deposit, after the cancel window
    $1,000
    Paid at completion
    $1,000
    Window sales written in the month
    $100,000
    Cancelled before install
    -$12,000
    Sales commission is paid on
    $88,000

    Paying on net sales and on milestones means you never claw back money you already paid.

    Round hypothetical numbers to show the mechanics. Not a benchmark.

Pitfalls

Where home improvement plans go wrong.

  • Commission-only for a first hire

    Remodelers Advantage calls it a poor fit for a first hire: it tends to attract independent reps who may not follow your process and who push underpriced deals to get paid. Its recommendation is base plus commission. Save commission-only for proven closers who generate their own leads.

  • Full commission on discounted jobs

    If the rate doesn't move with the price, a rep can give away your margin to close. A sliding scale that pays full rate only at full price fixes it.

  • Ignoring cancels and finance rejections

    A rep paid on gross sales gets paid for jobs that never install. Pay on net sales, track net sales per lead, and watch each rep's cancel rate.

  • Underfunding the ramp

    First sales typically land in 3-6 months and full productivity in 6-12 months, per Remodelers Advantage. A plan with no base or draw in that stretch loses good hires before they pay off. Be honest about lead volume in the offer too: fewer leads than promised is one of the most common reasons new reps quit.

How to choose

Match the plan to how you sell.

Which home improvement & remodeling commission plan fits which situation
If this is youConsiderWhy
One-call-close products: windows, siding, bath conversionsPercent of sale on net sales, with a sliding scalePays for the close, protects price, and ignores jobs that cancel.
Full kitchen and bath remodels with long sales cyclesBase plus commission, paid on milestonesCarries the rep through the cycle and pays as you get paid.
Your first salesperson after the ownerBase, or a draw through the rampRemodelers Advantage's advice for a first hire.
Company leads and a set inspection processTraining pay, then commissionFits basement and foundation companies that train their own inspectors.

Put your own ticket, close rate and lead count into a plan before you write it into an offer.

Open the calculator

FAQ

Questions owners ask about pay plans.

  • What commission do home improvement salespeople make?

    Pro Remodeler put it at 6-12% of the sale in 2018, depending on company, product, lead quality and sales support. Remodelers Advantage puts remodeling work at about 3-6% of sold revenue. Product companies running one-call closes and full remodelers are different businesses, so compare like with like.

  • Should my first remodeling salesperson be commission only?

    Remodelers Advantage says no. It calls commission-only a poor fit for a first hire and recommends base plus commission, saving commission-only for proven closers who find their own leads. That matches what we see: a new rep with no cushion tends to discount to get deals through, and a base buys you a rep who sells at your prices.

  • When should commission be paid on a remodel?

    Tie payouts to the project's payment milestones, Remodelers Advantage advises, so the rep is paid roughly as you get paid.

  • How do cancels affect a rep's commission?

    It depends on the plan. Some pay on net sales after cancels, some hold commission until the cancel window closes, and some pay at signing and claw it back. The FTC Cooling-Off Rule gives buyers 3 business days to cancel most sales made in the home.

Worked examples use round hypothetical numbers. Last updated Oct 20, 2026.

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